Global Logistics Company

COVID-19 Digital Tactics


As COVID-19 began to spread and impact companies world-wide, employees needed to get information quickly about how this might impact their day-to-day job functions and the benefits supporting them and their families. This global logistics company, like many others, needed to react quickly by providing just-in-time COVID-19 information to their workforce, which was still operating at full scale.


  • Inform employees about telemedicine and virtual visit options, available through their medical plans (many were unaware this benefit was included).
  • Leverage existing digital platforms to provide information quickly and in a format employees were accustomed to.
  • Support the HR department, who was overwhelmed with incoming questions from employees.


  • All relevant employee benefit plan details, including virtual visits and EAP, were consolidated in one web page to provide easy access to timely content.
  • Graphic emails were sent to employees to provide direct access to the updated information and show support in the time of crisis.
  • HR support kit posted to their online HR Resource Center, containing employee presentations, posters, digital signs and a COVID-19 newsletter to help reduce the burden on the HR department.


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If you’re ready to change how your people use their benefits, experience company culture, and take actions that drive success at work and in life, we’re ready to help. Together, we can raise the bar on your employee communication and produce measurable results so that you can grow and thrive.

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